Facts
What are the facts behind a small to medium size business owner hiring a business coach to help them navigate being a business owner today.
Here are the key facts behind why a small to medium-sized business (SMB) owner would hire a business coach today:
- Isolation and Decision Fatigue
- Many SMB owners operate alone or with a small leadership team.
- They often experience decision fatigue — the overwhelming pressure of making every strategic, financial, and operational choice.
- A business coach provides a sounding board and trusted perspective, reducing loneliness and stress.
- Rapidly Changing Business Environment
- Technology (AI, automation, marketing platforms) is evolving faster than ever.
- Customer expectations have shifted toward speed, personalization, and digital accessibility.
- Coaches help owners adapt faster and build strategies for sustainable growth.
- Focus and Accountability
- Business owners are often stuck working in the business rather than on it.
- A coach helps them:
- Clarify priorities.
- Build systems.
- Stay accountable to growth plans and deadlines.
- Financial ROI (Return on Investment)
- Research by the International Coach Federation (ICF) found that:
- 70% of businesses that hire a coach improve work performance and time management.
- 86% report they recouped their coaching investment.
- Coaching often pays for itself through better efficiency, decision-making, and revenue improvements.
- Research by the International Coach Federation (ICF) found that:
- Leadership Development
- As a business grows, the owner's role shifts from "doer" to leader.
- Many owners are not trained in leadership, team-building, or managing company culture.
- Coaches help develop executive-level thinking.
- Succession Planning and Exit Strategy
- Many owners don’t think about selling or transitioning their business early enough.
- A coach can help set up an exit plan years in advance, maximizing business value.
- Mindset and Personal Growth
- Impostor syndrome, burnout, and fear of failure are real and common among SMB owners.
- Coaches help with:
- Resilience.
- Confidence building.
- Mindset shifts that create long-term success, not just short-term wins.
In short:
Hiring a coach today isn't a sign of weakness — it’s a competitive advantage. The smartest business owners use coaching as a strategic tool to stay ahead, stay sane, and build the business (and life) they originally dreamed of.
Whether you in a position today or not, we believe getting into a position to have a Leadership Team brings value in many ways to a Business Owner